Roll’d Vietnamese are widely known as one of Australia’s top quick service restaurants, boasting an impressive 125+ locations across the nation. We worked directly with many of the brands internal departments and stakeholders, helping them to facilitate a multitude of creative executions.
Creative Team
Max Johnson - Design
Matt John - Creative Direction, Branding
Belinda Allen - Senior Designer
Photography - Roll’d Vietnamese
Made at Anatomy Studios, 2021-2023
Max Johnson - Design
Matt John - Creative Direction, Branding
Belinda Allen - Senior Designer
Photography - Roll’d Vietnamese
Made at Anatomy Studios, 2021-2023
In-Store Menus
To coincide with the launch of Rolld’s ‘Roll It Into A Meal’ deal, we embarked on a total redesign of all digital and physical menus. These were rolled out in a variety of sizes and layouts and displayed across all Roll’d locations.




Social Media
Whilst working with Roll’d we were responsible for not just designing, but also helping to ideate social media content. This allowed us to think outside the box, and find fun and interesting ways of promoting national campaigns.


Franchising
Working closely with Rolld’s franchise team, we created several booklets, articles and advertisements that were sent across the world.



New Store Openings
Working in tandem with the Local Area Marketing team, we developed a visual identity that the brand could utilise exclusively for new store openings. This saw the subtle inclusion of some of the brands extended colour palette, in order to create a sense of excitement across the collateral.


